Brand Strategist & Designer for Female Founders
About Katie and Keppel Leopard Creative
Helping you Show your Growth
Your business has grown, and as a female founder your brand should reflect it.
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But recently it's feeling unprofessional, a little thrown together and just doesn't feel like you.
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The expertise is there. The impact is real and you're ready for bigger and better things. But your brand hasn't caught up yet.
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My job is to help you create a brand that feels like a true reflection of who you are now: credible, professional and unmistakably you.
Beyond Logos and Colours
Branding isn't just visuals. A logo, a colour palette, or website alone can't fix a brand that no longer fits.
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Your brand is tied to your business and you as a founder.
It shapes how you show up, how people experience your business, and how opportunities come your way.
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Your brand isn't wrong. You've just outgrown it.
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You're going after bigger opportunities, increasing your visibility, and your brand isn't quite there.
How I can help
I work with female founders who have built something powerful. You want your work to speak for itself and to be respected for the effort you’ve put in.
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Because I’m neurodivergent, I notice patterns and connections in a different way. That means I can spot opportunities to align your brand that you might not even have considered.
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My background in events, animation, theatre, film, and TV taught me how to present things beautifully and ensure every piece of a brand works together.
And as a female founder myself, I understand the barriers we face — and the importance of a brand that supports you, not holds you back.
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Katie is so lovely and great at what she does. Our discovery call was a journey which really tested my vision for the business but it was a really useful exercise as Katie got everything she needed to go forth and create different brand designs that pushed my boundaries. I enjoyed the collaboration between us and I love the final product. I use my Brand Guidelines pack all the time and it is especially handy now I am having a new website and marketing plan created. "
Helen | Dreamcatcher Interiors
How it Feels to Work with Me
You may think you're "hard to work with". But the truth is, you just know your mind.
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When you work with me you'll get the space to say no, push back and tell me what's not working - so that you get a brand that truly fits you.
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I work collaboratively with you. My focus is to give you an opportunity to be honest, explore ideas and feel confident in every decision we make together.
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Confidence in your Brand
The aim isn't to reshape you, it's to help you feel confident embracing who you already are.
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The moment everything clicks is when your brand starts to make sense again. The clarity brings confidence, and that confidence shows up in how you run your business and how others experience you.
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That's why I focus on the details. Every element in your brand has a purpose and it's my job to make sure that nothing feels out of place and everything works together to support you and your future business growth.