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Does this sound about right?
You've implemented the marketing strategies you've downloaded the content calendar, you've "shown up consistently" because some guru by the pool told you that's the only way your ideal clients would find you.
Some of it worked, some of it didn't - but you have no idea why.
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Because what that guru failed to mention was these things weren't built for a brand like yours.
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You have three archetypes running your brand. Each with their own job: one leads, one holds the relationship, one brings the personality that make people remember you.
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And when you borrow someone else's strategy, or content ideas that 10x'd their business, it can fight against your archetypes.
The first step to discovering your natural Brand
You already know how to run your business.
But the specific detail of how YOUR brand naturally shows up - that's what the blueprint does.
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Twenty-five questions. Three archetypes.
And an insight into how you lead, connect and get remembered by the right people.
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Your Brand Blueprint will Show you...
+ The Brand Archetype mix that naturally represents you.
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+ How you're meant to engage with your ideal clients.
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+ Why some marketing strategies and ideas felt harder to implement, and which ones work with your archetype mix.
The "Ohhh I GET it!" moment
It what happens when you get to know your Brand Archetypes properly.
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Because whether you want to meet them or not, your brand archetypes will be representing you regardless. And getting to understand them can be the difference between you engaging your ideal client, or sitting there wondering why you can't market your business.
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Because when you're at your stage of business - wanting to increase your visibility, wanting to have premium clients - just talking about your services and modalities doesn't work any more.
Your audience want to see why YOU are the person they should be working with.
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And your brand is the thing that shows them.
Katie is so lovely and great at what she does.
Our discovery call was a journey which really tested my vision for the business but it was a really useful exercise as Katie got everything she needed to go forth and create different brand designs that pushed my boundaries. I enjoyed the collaboration between us and I love the final product. I use my brand guidelines pack all the time and it is especially handy now I am having a new website and marketing plan created. Thank you for your patience.
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Helen
Fantastic and well thought branding, really understood and captured the ideas swimming around my head and put into a great logo with all colours, fonts and images that were great for my website.
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Jess
Katie is an absolute DREAM to work with!! Her creative visions and technical capabilities are outstanding.
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I was setting up my first business and had no idea how to go to market with my website/social media. Katie collaboratively built my brand identity, logo, tone of voice and more. It really was the full service!
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I felt completely calm and stress-free throughout the process and felt further security knowing Katie was only a message away. The open communication has been brilliant.
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Incredible value for money and I would highly, highly recommend her services!
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Kayleigh
Frequently Asked Questions
It's a quiz of 25 questions that will show you how you're brand is naturally designed to attract, engage and communicate with your ideal client and audience.
You will get the 3 brand archetypes that will tell you how your brand is naturally designed: primary, secondary and tertiary. Each have a different role to play in your brand which will be explained in your blueprint.
The Brand Blueprint is £30. Once purchased you will be provided a link to get your personalised blueprint.
You've probably tried a lot of different ways to increase the visibility and memorability of your business - some of them may have worked, others not. But you weren't exactly sure why.
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With the Brand Blueprint you'll get to know the natural way you're supposed to show up - whether that's in the experience you provide your clients, or the way you communicate.
No. It gives you an insight as to why your marketing has not been working. The Blueprint can tell you your archetypes, but it can't tell you how your archetypes work specifically for your business and the way you market it. You need to book a Brand and a Brew call for that.