Embracing Change How Female Entrepreneurs with ADHD Can Master Adaptable Branding

Are you a female Entrepreneur with ADHD who is regularly messing about with your branding? Changing fonts, changing colours, full rebrands every now and then? Yep, me too. That's why I created the Adaptable Branding Method.

One of the most important parts of having a brand identity is to be consistent otherwise you'll reduce brand awareness. But, considering that in the 6 years I've been in business I've already rebranded 3 times and have changed my fonts uh-gain, I know how hard this actually is.

Yet, I have continued to have some awesome opportunities: being part of the #Sheleads campaign with 365 Business Finance, winning #SBS this year, being a finalist in the Woman Who Solopreneur awards. And I've also worked with some amazing female entrepreneurs to create amazing brand identities for them.

So my question is: How have I do it when I keep changing my brand?

And that's why I'd love to introduce you to The Adaptable Branding Method.

This method offers a refreshing alternative, allowing you to evolve your brand without losing its core essence. It's designed to help you stay engaged and recognised by your dream client, even when your brand elements change.

Key Components of the Adaptable Branding Method

The Adaptable Branding Method consists of three main components:

1. Core Consistency: This is the foundation of your brand that remains unchanged. It includes your brand values, vision, and key messaging. By keeping these elements consistent, you ensure that your brand retains its identity and purpose.

2. Evolving Elements: These are aspects of your brand that can change over time. It could be your visual style, your audience and what you talk about. The key is to evolve these elements gradually, allowing your brand to grow and adapt as you and your business do.

3. Frequent Changes: These are the elements that you can change more frequently, such as social media content, promotional materials, or website design. By setting criteria for these changes, you can ensure that they align with your brand's overall identity and goals.

Benefits for Female Entrepreneurs with ADHD

The Adaptable Branding Method offers several benefits for female entrepreneurs with ADHD:

• Avoiding Boredom: One of the biggest challenges for ADHDers is getting bored with their brand. This method allows you to make changes without doing a full rebrand, keeping your brand fresh and engaging.

• Flexibility: When you're unsure how to present yourself, the Adaptable Branding Method provides the flexibility to experiment with different elements while maintaining your brand's core.

• Consistency and Recognition: Despite the changes, your brand's core remains consistent, ensuring that you continue to attract clients and gain recognition.

Conclusion

The Adaptable Branding Method is a game-changer for female entrepreneurs with ADHD. It offers a flexible approach to branding that embraces change while maintaining core consistency. If you're struggling with brand boredom or unsure how to present yourself, give this method a try. Embrace change, and watch your brand thrive!