Brand Case Studies

See how I've helped female founders build brands that match their capability. Each case study shows the problem, process and the result - so you can see what's possible for your business

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Case Studies

Case Studies

Here you'll find Case Studies of previous brand identity work created here at Keppel Leopard Creative - the Manchester based branding agency specialising in ADHD female entrepreneur branding.

How to create a strong brand identity in fashion: Case Study of MASOA leather Handbags

Brand Strategy | Colour Palette | Font Choice | Patterns and Style Amy had been running MASOA for a while. She designs and creates gorgeous bespoke leather handbags. Amy wanted MASOA to grow: and so we needed to create a strong brand identity in the fashion industry. Amy has a gorgeous story behind her brand: influenced by her grandparents she started sewing when she was young and decided to setup a business. She is a massive advocate of British Manufacturing and her Yorkshir

Katie Cope

Nov 27, 20251 min read

Multiple business card design for DreamCatcher Interiors

How do I brand myself as an interior designer? Case Study of Dreamcatcher Interiors

Brand Strategy | Logo and Mark Design | Colour Palette | Typeface and Fonts| Business Card Design | Promotional Material | Branding Guidelines. As an Interior Designer, Helen she loves pattern and colour (magnolia is a swear word to her) and is all about reflecting her clients' personalities in their designs. Helen wanted to know how she could brand herself as an interior designer: one that would stand out from everyone else and show that Interior Design can be affordable. "I

Katie Cope

Mar 24, 20252 min read

How to create a Wellness Brand Online: Case Study of Physiopilates

Brand Strategy| Logo Design | Colour Palette | Font Choice | Branding Guidelines. Julia was moving her Wellness business Physiopilates online. She needed to create a brand identity that would stand out from the other Health and Wellness Services that reflected her personality and her unique service. As I walked into the Physiopilates studio in Wilmslow, Manchester, I felt instantly calm. Julia, the owner of Physiopilates - a unique health, fitness and wellness class that com

Katie Cope

Mar 12, 20252 min read

on a netural background, a handmade bar of soap is placed with a white label wrapped around it. On the label it says "Wharfedale Soaps"

Case Study of Wharfedale Soaps

Brand strategy | Logo Design | Pattern Design | Colour Palette | Font Choice | Promotional Material | Branding Guidelines It's lockdown. I initially contacted Rachael from Wharfedale Soaps after a recommendation from a friend suggesting her soaps. Rachael makes beautiful, natural soaps - without all the chemicals that drive my eczema mad that are found in high street brands. It was a few weeks later she asked about creating a logo for her. Like many business owners, she had

Katie Cope

Jan 1, 20252 min read